Crown Paints serves every area of the decorative market promoting its market leading paint and wood care brands to consumer and professional audiences, in the UK and key export markets. The business employs over 1,250 staff, with manufacturing sites in Darwen and Hull and 133 decorating centres across the UK and Ireland. Formerly part of Akzo-Nobel, MC2 worked with private equity investors Endless to raise the profile of the business and managed communications around its acquisition by current owners Hempel, the Danish decorative and protective company.